Feeling “Stuck” Trying to
Get Your Business Blog or Newsletter Off the Ground?

content writing and blogging course

If you’re like countless other small business owners and professionals, you’ve discovered that setting up a blog or newsletter is relatively easy. Getting and keeping it going, with high-quality content that will actually help you meet your marketing goals, is the hard part…if you don’t happen to know the “tricks of the trade.”

Do you...

  • Get completely overwhelmed every time you think about your business blog or newsletter

  • Realize you have absolutely no cluewhat to write about

  • Feel so afraid of doing it wrongthat you’re not doing anything at all

If you answered “yes” to any of the above, this course is for you. It’s time to learn the tricks of the trade and get unstuck!

Learn How to Make Your Business Blog or Newsletter a Success

“Creating a Business Blog or Newsletter Your Target Audience Will Want to Read,” an easy-to-follow on-demand online course, will give you the tools you need to move forward with your blog or newsletter in confidence.

It’s All About Engaging Content

A blog or newsletter can be a very successful marketing tactic for your business—provided you do it right.


Doing it right means nailing the content. This is why the entire “Creating a Business Blog or Newsletter Your Target Audience Will Want to Read” course is presented from the content perspective:

  • Lesson 1

    Learn the seven overriding keys to success for your business blog or newsletter. Messing up just one of these can completely torpedo your results.

  • Lesson 2 & 3

    Master two different proven methodologies for brainstorming topics for articles that will be relevant and valuable to your target audience. Say goodbye to the “what should I write about” blues! 

Presented by marketing content writing expert Linda Coss, the course includes three 25-minute videos, a comprehensive workbook that augments and reinforces the lessons learned, and two helpful free bonuses.


No background in marketing? No problem! The clear, step-by-step instructions are all brought to life with examples from many different types of businesses, to make the concepts extremely easy for you to grasp.

blogging for business course

Take a Quick Peek Inside the Course

(click on the arrow to play video)

Enjoy immediate access to the full “Creating a Business Blog or Newsletter Your Target Audience Will Want to Read” online course, including:

3 Videos

The clear, “no fluff” format will keep you engaged throughout

Comprehensive Workbook

Complete with lesson recaps, worksheets, examples and helpful resources

Plus Get 2 FREE Bonuses!

Free Bonus #1: E-Book

“Turning Everyday Experiences into Engaging Blogs” will get you looking at common situations in a new light

Free Bonus #2: Newsletter

Encouragement, ideas and additional resources to help keep you motivated and on track

This Course is For You!

linda coss blog writing expert

Meet Your Instructor

Linda Coss

With over 25 years of experience in the marketing field, including 15+ years focused exclusively on writing and editing, Linda Coss is an expert at harnessing the power of words to educate, excite, engage and sell.


As the founder of the Plumtree Marketing Academy, Linda uses online courses to teach small business owners and other professionals how to successfully communicate their messages so they can transform prospects into clients and keep existing customers coming back for more.

Find Out Why Your Peers Love this Course

“I have needed to launch my newsletter for over a year, and I’ve been stuck. Like a ‘15’ on a ‘1 to 10’ scale. I mean, I’ve been completely paralyzed. And now I see a way out of it. This course has provided the information and support I need to actually get this done."

Catherine Balck

“I’ve never seen anything advertised that addresses content the way this does.”

Barbara Boarnet

Attorney, Eyres Law Group

“This is a great course that gives very specific, actionable guidance to someone who’s writing a blog or newsletter for their business.”

David Margowsky

Project Manager, Pixel Jar

“I love the fact that this course is not just theoretical. It’s step-by-step, with multiple examples - very concrete and clear.”

Suzie Fromer  

Jewelry Designer, LittleHookCo Jewelry

“There’s actually way more topics to write about than you think.”

Manual Navid

Freelance Social Media Manager

“Having methodologies for brainstorming topics is awesome. I get that all the time from clients who want to send out emails, but don’t know how to create a topic.”

Stephanie West

President, Go West Design

“This course has really helped me find a way to display our expertise and give others what they will find useful, in a way that showcases what we do."

Pete Jarrett

Managing Director, Tutorum Training

“Complete with a workbook and practice lessons, this course provides excellent tips that will surely be of use to all businesses that blog. I can't recommend it highly enough!”

Susan Weiner

Imagine how great it will feel to be “unstuck”!

No Risk 30-Day Money-Back Guarantee

If you watch the videos and do the exercises that are in the workbook, we guarantee you’ll be ready to start writing a business blog or newsletter your target audience will want to read. If you disagree, we’ll cheerfully cancel your purchase and refund 100% of your purchase price (provided you request this refund within 30 days of your purchase date).

Ready to start the course?

You’ve Got Questions…We’ve Got Answers

  • Q: I’m brand new to marketing. Will the course be too advanced or hard for me as a newbie? Will it be filled with unfamiliar jargon?

    A: No and no! The Plumtree Marketing Academy is all about providing marketing education for business owners and other professionals who do not have a background in marketing.

  • Q: Is this one of those courses where they take 20 minutes’ worth of material and drag it out for two hours?

    A: No! As one of our students put it, “The instructor doesn’t repeat herself ad nauseum like others do, which is quite refreshing.”


    “Creating a Business Blog or Newsletter Your Target Audience Will Want to Read” provides clear, actionable information that you can put to immediate use. You’ll get step-by-step instructions, examples from various industries to help you see how things work, and a workbook that reinforces the lessons learned.

  • Q: Can I watch the videos more than once? Does my login expire?

    A: Yes, you can watch the videos more than once. No, your course login will not expire. Once you purchase the course you can login and watch the videos as many times as you want.

  • Q: Can I download the workbook to print it out?

    A: Yes! In fact, we encourage you to have it handy as you watch the videos.

  • Q: Does this course cover the nuts and bolts of how to set up a WordPress blog?

    A: No. This course does not get into technical details, such as how to create a WordPress site. Instead, the entire course is presented from the content perspective. You’ll learn how to create content for your newsletter or blog that will be appreciated and read and, most importantly, help you meet your business’ marketing goals.

Learn how to make your business blog or newsletter work for you.

This Course is For You!

plumtree marketing academy

The Plumtree Marketing Academy offers video-based marketing courses for small business owners and other professionals who don’t happen to be marketing experts.


The Plumtree Marketing Academy is a division of Plumtree Marketing, Inc.